WE'RE STUFFED!

Well, in a good way! We sat down with the team over at stuff.co.nz [one of New Zealand's high recognised national news publications] just over a week ago to talk about the in's and out's of Rooks Cola, where we are placed and where we are headed as we expand nationwide. Grab the ice, pour a cold one and enjoy the article below as written by JO LINES-MACKENZIE. "Two Rooks adding luxury to the cola market" "Two Hamilton men are taking on the big guns with a superior soft drink.  Chris Howard, 27, and Michael Saaranen​, 31, started selling Two Rooks Cola just over six months ago.  The company has produced a "luxury cola", aiming to produce a top product to mix with top-shelf alcohol.  The idea came about after Howard and Saaranen were out one night in Melbourne treating themselves to Johnnie Walker Blue Label, but it disappointed them that the bar used a generic mixer. "You're already spending a decent amount of money on whiskey or drinks at the bar, why is it the mix available is in a can and why isn't it a premium option?" Howard said.   Chris Howard, left, and Michael Saaranen have created a cola to go with top-shelf alcohol. "I did a quick search and there wasn't really anything. Everyone used either the big plastic bottles or generic cola." Neither of the two had hospitality experience and after searches to find a manufacturer in New Zealand proved futile, they tried their luck in Thailand.  "We hit a snag where a lot of places didn't do carbonated drinks, only the big companies did. So we went to TC Pharmaceuticals, who first made Red Bull and they just told us to leave." They had success with the final company - a factory producing Dr Pepper.   "Over a few days, we developed the formula - which actually was pretty flavoursome - that would mix well with things and it also tasted good on its own as well. We didn't want to target just alcohol drinkers, because we know the market is bigger than that.   "I had a few factors that I wanted," Howard said. "I wanted a stronger initial taste, have smoother carbonation, I didn't want people to get the burps. I wanted natural sugarcane and electrolytes and I wanted it to mix well." Howard was also conscious of the anti-sugar movement, but believes it's all about moderation.  "We didn't want artificial sweeteners. We wanted a good form of sugar, because of all the artificial sweeteners out there. Your body absorbs it the same as sugar but takes longer to disperse, where natural sugar, it spikes your insulin and then it's out of your system."  They also wanted the product in a can, so that bars could crush them down after use and which would be acceptable at events where glass is usually banned.  Howard and Saaranen wanted to signal luxury with the name, something that suggested a slightly better lifestyle, so when people picked up they felt better.  "Two Rooks - which in a chess piece can overthrow a King or Queen, you can use them in a checkmate-type situation - which kind of works, as we're trying to take on some of the major players in the game. And also Rooks - the fact that we had no idea of anything we're doing in the industry so we are technically rookies." They've imported 300,000 units of product and hope to do a further three shipments in the next year. They are also looking at getting into the Australian market.  The 250ml cans retail for between $2 and $3 at various shops in the Waikato - see the website for stockists.  "We've had a couple of the bigger companies sit out the front of the business taking photos. A few shop owners have mentioned that they have been offered a better price if they dump Two Rooks." We love causing a stir, thanks for the read, Jo! Original link below: https://www.stuff.co.nz/business/small-business/94665763/two-rooks-adding-luxury-to-the-cola-market

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WE'RE STUFFED!

Well, in a good way! We sat down with the team over at stuff.co.nz [one of New Zealand's high re...

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VOL #5 THE MISTRESS

We present to you "The Mistress" Like a mistress this one is a little bit sweet and a little bit sour. Kick off your high heels and dive into bed with this one. Here is what you will need. 1 Shot of 42 Below Vodka 1 Splash of Sweet and Sour mix 1/2 a can of Two Rooks Cola 1/2 a cup of Bundaberg lemonade  A glass  Crushed Ice  Pour a shot of 42 Below Vodka into your Glass. Add a splash of Sweet & Sour mix to your glass Half Fill your glass with Two Rooks Cola Fill to the top with Bundaberg Lemonade and add a lemon wedge to the edge of your glass Stir together and enjoy! This sweet Cocktail has got to be the Two Rooks team favourite so far! what are you waiting for? Get in the sheets with this one and let it bring a bit of sweet and sour back to your life!    

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VOL #5 THE MISTRESS

We present to you "The Mistress" Like a mistress this one is a little bit sweet and a little bit ...

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VOL #4 THE ICING TO THE CAKE!

This one might take the cake. This dessert flavoured Cocktail is what we call the "Cola Cake" Made with an infusion of sweet liqueurs, this cock tail is the sweetest thing to happen to you since your co worker told you your skirt was tucked into your panties.   Here's what you'll need. Wave Cake Vodka Santa Marta Chocolate Liqueur  Butterscotch Liqueur Two Rooks Cola A Martini Glass Crushed Ice Pour a shot of Wave Cake Vodka in your martini glass    Next up, add a shot of Butterscotch to the mix! Fill your glass with Two Rooks Cola Now grab your Chocolate Liqueur and add it to the top of the beverage. Add cream! Finally stir lightly and enjoy!

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VOL #4 THE ICING TO THE CAKE!

This one might take the cake. This dessert flavoured Cocktail is what we call the "Cola Cake" Mad...

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VOL #3 THE SKULL CRACKER

Thank f*ck its Friday! We need a drink after this one and I bet you do too! Here's an easy one for you to enjoy! Down at Two Rooks HQ we call it "The Skull Cracker" but you will probably call it something along the lines of "damn! This is sick" Here's what you will need: - Stolen Dark Rum - Black Sambuca  - Two Rooks Cola Basically this is how you throw this one together... Pour a shot of Stolen Dark Rum into a Glass with ice cubes Add a shot of Gilliano Black Sambuca to the mix Crack open a cold (one with the boys) Two Rooks Cola and fill your glassStir all your ingredients together and enjoy! Every Friday we bring you a new cocktail and we want your ideas! send the Two Rooks Facebook page a message with you favourite cocktail and we will make it happen!

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VOL #3 THE SKULL CRACKER

Thank f*ck its Friday! We need a drink after this one and I bet you do too! Here's an easy one fo...

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VOL #2 PILE DRIVE INTO FRIDAY WITH A TWO ROOKS COCKTAIL

Happy Friday! We thought we better end the work week with an a crazy one! We present to you: "The Two Rooks Pile Driver" and it's name is not deceiving. Here's what you will need: - A Beer Mug filled with ice cubes - A slice of lemon - 2 parts Stolen Dark Rum - 2 parts 42 Below Vodka - 1 part Two Rooks Cola - 1 part Orange Juice Pour 2 parts Vodka into a beer mug filled with ice cubes Add 2 parts Stolen Dark Rum to your glass Add 1 part Orange Juice Finally add 1 part Two Rooks Cola and Stir Garnish with a lemon slice and enjoy! The Pile Driver is a cocktail not for the faint hearted prepare to have your shoes and socks knocked off!

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VOL #2 PILE DRIVE INTO FRIDAY WITH A TWO ROOKS COCKTAIL

Happy Friday! We thought we better end the work week with an a crazy one! We present to you: "The...

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Two Rooks Cola 6 Pack.

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Two Rooks Cola 6 Pack.

$13.99

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6 pack of Two Rooks Premium Cola.

The very moment you first taste Two Rooks, you will understand that we have set the standard for Cola extremely high.

There wasn't a top shelf cola until now.

Looking for wholesale prices for businesses? Click "My Account" and login to see wholesale rates. Email us at info@tworooks.net to set up an account as a business. 

6 pack of Two Rooks Premium Cola. The very moment you first taste Two Rooks, you will understand that we have set the standard for Cola extremely high. There wasn't a top shelf cola until now. Look...